The Sales & Marketing function of pharmaceutical companies are directly impacted by the dramatic changes that have occurred in the industry over the recent years. This function is incharge of not only selling products & services but also understanding the patients or consumers need in any situation. Efforts in this direction ensure highest level of impact and loyalty increasing sales and revenue.
We live in an age where each interaction brings in humongous amounts of data, that if consolidated correctly, the possibilities on how it could be used to our advantage would be endless. The potential for applying data in sales & marketing today is virtually unlimited.
Secondary sales data if used and analyzed effectively, can help in improving the supply chain related business analytics and will also aid the senior management to make strategic sales and marketing decisions for achieving better sales and performance results for the company.
In this roundtable we will look at solutions to pertinent challenges faced by the Sales & Marketing teams in the Pharmaceutical industry in terms of Secondary Sales Data.
Presenting Partner
VCS offers Digitally intelligent solutions, worldwide. It includes real time monitoring and analytics, IIOT integration, edge analytics, Digital logbook and predictive analytics using AI/ML.
We take the responsibility to engage with client in opportunity assessment, calculating value of improvement, building up business blueprint, delivering required hardware, software, services and support to ensure that the improvement initiative is successfully implemented. Industry has taken benefit of VCS services over the years and discovered value of more than $ 50 million out of which 45% has been realized over the years. Companies like LafarageHolcim, ITC, Dr Reddy’s Lab, ONGC, Adani, Ceat, BASF etc. have been working with VCS as partner in progress in their digital transformation journey.Our global partnership with SATO, APAC Partnership of OSIsoft & Seeq, Silver Partnership of Microsoft and APICS, PMP, IBM, OSIsoft, Microsoft certified professionals enables us to create award winning solutions. ‘Best Supply Chain Consultant of the year award’ in 2013, ‘Best Software Product Company – Platinum award’ in 2014, Asia Pacific Award for setting up Benchmark in Technology Implementation in 2016, Regional Award in 2017 and Global award for Track and Trace in 2020 encouraged us to learn and do better.
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Our Enthusiasts Speaking
Kamaldeep Singh
Executive Director and CEO
Value Chain Solutions (India) Pvt. Ltd.
Shrenik Shah
Vice President Sales & Marketing
Value Chain Solutions (India) Pvt. Ltd.
Girish Kulkarni
VP sales and Marketing
Intas Pharma
Amarendra Kumar
AVP
J.B. Chemicals & Pharmaceuticals Limited
Rajesh Kumar Bali
A V P -Marketing, Global Critical Care
Venus Remedies Ltd.
Sandipan Bhattacharya
Sr. GM – Business Strategy, Sales Marketing & Business Operations
Unipath Speciality Laboratory
Arpan Shah
Deputy General Manager
Mylan Pharmaceuticals Private Ltd. A Viatris Company
Abhishek Majumdar
Head of Commercial & Sales Excellence – India, South Africa And Sub-Sahara Region
Viatris
Amit Gautam
Product Manager