Ozonetel – How D2C Brands can Recover Abandoned Carts and Revive Lost Sales with Omnichannel CCAAS
According to a study by Baymard Institute, the average cart abandonment rate for online retailers is 69.57%, with the respondents citing unexpected shipping costs (55%), being forced to create an account (34%), and long/complicated checkout processes (26%) as top reasons behind it. The above figures highlight D2C brands' challenges regarding lost sales and the importance [...]
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